Best Development of an Existing Conference – under 500 Delegates
Elsevier – Cell Symposium: Translational Immunometabolism
Doubling the attendance at a prestigious conference while retaining the core elements is a difficult feat to achieve. Cell Symposium: Translational Immunometabolism managed just that, increasing delgates from 230 to 426, achieving gender parity and increasing the delegate feed back scores by careful focus on our value proposition, our choice of partners, and by introducing practical measures to enhance interaction and enable attendance from under-represented groups. The event, supported by 9 highly prestigious journals received extraordinary feedback from speakers, sponsors, and delegates alike, while beating all financial and engagement targets.
GovNet – Counter Fraud
Counter Fraud 2019 was testament to what a highly skilled team can deliver when they unite to serve a common goal. That common goal was community. Reinvigorating a longstanding brand was only made possible through a commitment to our delegates, our speakers, our partners and our sponsors. Armed with this commitment, we sought to preserve the best elements of the brand while bolstering its image under the banner of simplicity: being careful to avoid the common pitfalls of increasing volume at the expense of substance. What resulted was a significant increase in participation, both from our delegation and sponsors, the highest levels of engagement in the events long history and the development of partnerships which have taken the event to industry acclaim.
Haymarket Media Group – Media360
Media360 is now in it’s 16th year. Campaign’s flagship conference, the event brings together senior professionals across leading brands, media agencies, media owners, technology companies and associations to tackle the biggest challenges facing their industry.
Despite a turbulent and shrinking media landscape, Media360 2018 was our most successful year to date in terms of delegate and sponsorship revenue.
Bringing together event content, editorial, marketing, commercial, customer services and event management teams from across Haymarket Media Group. Collaboration at it’s finest, the entire team pulled together to ensure that we hit both our financial targets and provided an impeccable experience for our speakers, sponsors and delegates.
Infopro Digital (Insight Division) – Waters USA
Waters USA is the flagship conference within the Waters Technology portfolio of events. Taking place every December in New York, it attracts the most senior technology and data decision makers within the capital markets, as well as some of the world’s best known technology vendors. In 2018 the event grew exponentially in terms of revenue, quality of content and seniority of speakers. New, innovative sponsorship opportunities were provided including the introduction of a partner hosted “Start-Up Showcase”, a basketball challenge in the exhibition area, private sponsored lunches, and a networking event app to help facilitate meetings. The event was a huge success from a delegate and sponsor perspective in addition to the huge revenue growth year on year. It received unanimously positive feedback from attendees who commented on the success of the new venue, networking opportunities, presentation of content and quality of the overall event experience.
Inside Government Conferences – Academies Finance Conference
The Academies Finance Conference is an annual paid for event attracting senior financial figures from the academies sector to assess the latest updates in effective financial management and funding. Following a major review of feedback and sector needs, the 2018 Conference went through an overhaul both in terms of content and marketing resulting in a 106% increase in delegate registrations from November 2017, a 138% increase in exhibition sales revenue and with the Conference attracting its first ever Ministerial address.
Risk.net – Risk USA
Risk USA 2018 – the premier North American event for risk management and risk transfer professionals in the financial services sector – was the 24th annual gathering presented by the Risk.net event and editorial teams.
Curated and developed with research calls and meetings involving over 80 industry leading experts at the forefront of their fields and steered by our objective market-experts in the Risk.net editorial team, Risk USA 2018 offered unrivalled content for risk professionals during a period of uncertainty.
Risk USA has become the must-attend 2 day meeting for senior risk experts thanks to its status as an unbeatable learning platform. It is also a leading product in the Risk Events portfolio, achieving more than 42% growth in 2018 vs 2017.
Thanks to savvy investment and great team work on the content, formats and innovative features, the 2018 event was not only revamped vs 2017 but also a commercial success story that we can build on for years to come.
UK Gift Card & Voucher Association – UK Gift Card & Voucher Association Conference
The UK Gift Card and Voucher Association (UKGCVA) conference is the annual flagship industry event for UK international Gift card professionals.
Drawing in speakers and delegates from both inside and outside of the industry to talk about key retail trends relating back to gift cards, the ultimate goal is to provide inspiration, innovation, best practice and new ideas to help advance the industry – as well as the very best networking opportunities.
Over the past three years the conference has experienced rapid growth, with the success of the event resulting in a huge increase in sponsor and exhibitor interest – demonstrating the value of the platform for the industry to reach their target stakeholders.
The UKGCVA Conference welcomes members and non-members from across the global gift card community.
Wilmington Healthcare – HSJ Integrated Care Summit
The HSJ Integrated Care Summit was a rebrand of the 6th annual HSJ Commissioning Summit. It provided a neutral platform for collaboration between over 120 board-level leaders from across the NHS and local authorities, to deliver seamless and patient-centred care pathways. Following extensive research, an agenda filled with interactive discussions provided ample opportunity for sponsor partners to be seen as equals and thought leaders. Enforcing the Chatham House Rule also ensured much-needed frank discussion and debate between all parties.
Fully funded through event sponsorship, restructuring the sales team and developing targeted marketing communications enabled the Summit to grow in revenue by 45% YoY. Several new customer experience initiatives for delegates, speakers and sponsors ensured consistently positive feedback, and an event NPS of 47, providing a solid platform for continued growth.
The events, commercial and editorial teams showed real determination and teamwork to seamlessly execute the sales and marketing plans and deliver a first-class experience for both the private and public sector. We look forward to showcasing our project, and in the spirit of continuous improvement, welcome comments from you all!